Privacy Policy

Who we are

Tango Boutique is a fashion boutique located at Old Bakery Street, Valletta, Malta. This privacy policy explains how we handle your personal information when you use our website or sign up to receive updates from us.

What we collect

When you sign up to our newsletter, we collect your first name, surname, email address and, optionally, your mobile number. We also record the date and time you subscribed and whether you gave consent to receive marketing communications.

How we use your data

• To send you newsletters, new stock alerts, and boutique updates.
• To improve our products and customer experience.
• To comply with legal and regulatory obligations.

Cookies and advertising tracking

Our website uses the Meta Pixel (also known as the Facebook Pixel), a tracking technology provided by Meta Platforms Ireland Limited. When you visit our site, the Meta Pixel may collect information about your activity, such as the pages you view and actions you take, along with your IP address and browser information. This allows us to measure the effectiveness of our advertising, improve our marketing campaigns, and show you relevant ads on Facebook, Instagram, and the wider Meta network.

Our website also uses Google Analytics 4, a web analytics service provided by Google LLC. It collects aggregate, anonymised usage data — such as the pages you visit, how long you stay, and your device and browser type — to help us understand how visitors use the site and improve it. Google Analytics uses cookies and processes IP addresses in a shortened, anonymised form. Google's data processing is governed by Google's Privacy Policy. You can opt out of Google Analytics tracking by installing the Google Analytics opt-out browser add-on.

The information collected by the Meta Pixel is processed jointly by Tango Boutique and Meta. Meta may use this data in accordance with its own privacy policy. You can learn more about how Meta handles data and adjust your advertising preferences at any time in your Facebook and Instagram ad settings, or visit Meta's Cookie Policy. You can also opt out of interest-based advertising through the European Interactive Digital Advertising Alliance.

Your rights

You can unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email we send, or by contacting us directly. You also have the right to access, correct, or delete your personal data.

How we protect your data

We store subscriber information securely and restrict access to authorised staff only. We do not sell or share your personal data with third parties for their own marketing purposes.

Contact us

If you have any questions about this privacy policy or how we handle your data, please contact us at Tango Boutique, Old Bakery Street, Valletta, Malta.